Marc Stickdorn 'Journey Map Ops Q&A'
The Human Centered Design Podcast (Premium)
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The Power of Journey Maps in Your Organization
The power of doing journey map ups is that you're able to minimize those duplications across the organization. What you really want to do is journey map is just a visualization of data. And the journey map is only as useful as the underlying data. If you select the right data that adds value to your organization, you will see that people take decisions in your orgai based on data instead of gut feelings. That's what we wantin chief wor tat rd.
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