The Greatest Stories Never Told cover image

Building a Massive Following With Compelling Storylines with Brendan Kane

The Greatest Stories Never Told

00:00

Empowering Fans Through Technology

This chapter explores the speaker's transition from corporate constraints to pioneering peer-to-peer advertising and influencer marketing during MySpace's rise. It discusses the creation of a technology platform that connected artists like Taylor Swift with fans, emphasizing the emotional investment fostered by tools that allow fans to build personalized fan sites.

Transcript
Play full episode

The AI-powered Podcast Player

Save insights by tapping your headphones, chat with episodes, discover the best highlights - and more!
App store bannerPlay store banner
Get the app