
S2 E16 - Measuring Demand Creation
Stacking Growth | The B2B Marketing Podcast
00:00
Is Your Revenue Growing?
Qodhansld: I don't think they're the greatest proxy imar indicator of grand performance. The next one i would think of is inbound, kind of hand raising pipe lying growth. If that is growing and as strong as a % of your overall kind of pipe line, i would consider that an indicator like astra strengthening bran. And so i prefer to own the data and own the brandand look at things such as web sight, brand growth and quantity and quality of insights within these platforms.
Transcript
Play full episode