Leading Voices in Real Estate cover image

Brett White | Executive Chair of Cushman & Wakefield

Leading Voices in Real Estate

CHAPTER

The Importance of Execution

All three companies came up with the same solution, as you said. But public or private, it all comes down to the execution. All three firms tend to trade people. There's nothing that we can do today that is so secret and so proprietary that we walk into an institutional presentation and always win.

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