4min chapter

The Hard Part with Evan McCann cover image

Rob Fraser from Outway

The Hard Part with Evan McCann

CHAPTER

Exploring Different Channels of the Sock Business

Discover the differences and similarities between wholesale, white label, and direct-to-consumer channels as the speakers share their experiences managing each one. They discuss the benefits of their custom lab business and position themselves as a leading brand in North America for custom socks.

00:00

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