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2min chapter
IAB Tech Lab Summit: Manny Puentes on how Genius is taking on live sports
Marketecture: Get Smart. Fast.
Personalizing the Sports Viewing Experience
This chapter explores the creation of personalized experiences for sports fans through the evolution of fan identity and data privacy. It highlights the significance of timing and tailored content delivery that caters to individual preferences during specific sports seasons.
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Discover
highlights
Listen to the best highlights from the podcasts you love and dive into the full episode