13min chapter

Secret Leaders with Dan Murray-Serter & Chris Donnelly  cover image

How to grow your startup - Ex PayPal growth strategist Matt Lerner

Secret Leaders with Dan Murray-Serter & Chris Donnelly

CHAPTER

The Importance of a North Star Metric

This chapter discusses the concept of a North Star metric and how it is crucial for determining if a business is meeting the needs of its stakeholders. It highlights the importance of delivering ongoing value to customers for exponential growth.

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