Client Onboarding: Building Trust and Setting Expectations

In this chapter, the gym owners discuss the importance of building trust and setting clear expectations during the client onboarding process. They emphasize the need for transparency and personalized connection, as well as the use of automations to create a consistent yet personalized experience. The chapter also introduces the structure of the episode, which will cover the onboarding process from before the first visit up to the first 30 days.