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287 - The Current State of Search, Dark Social, and Attribution | Rand Fishkin

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Marketing Through Your Audience Sources of Influence Has No Name

i think terminologys completely a needs an overhaul. Like creator was something that we almost certainly wouldn't have mentioned. But yot, now much, much more popular as terminology. And because they don't do it, the competition is teeny tiny. There is just nobody, no one to compete with. I mean, you will be shocked, i'm sure. You probably know wht you're doing, but,  a lot of you, i bet, would be shocked how easy it is to pitch yourself,. or your client, or your business, on a podcast.

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