2min chapter

Founders cover image

#52 The Republic of Tea: The Story of the Creation of a Business, as Told Through the Personal Letters of Its Founders

Founders

CHAPTER

Starting a Business Is Like Making a Movie

Mel Robbins: Starting a business is like making a movie. First, there is an idea, and then it gets worked into a treatment or screenplay. Next comes the money and the casting. Then you have to sell tickets. This is basically true for any product. These ideas are separated by close to 30 years. And I always say history doesn't repeat, human nature does.

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