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5min chapter
Why is Scotch Slumping?
VinePair Podcast
Whiskey Wars: Scotch vs. Japanese Luxury
This chapter delves into the cultural dynamics of Scotch and Japanese whiskey, exploring the latter's rise in popularity as a symbol of modern luxury. It examines how changing consumer preferences and marketing strategies are redefining the high-end whiskey market.
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Discover
highlights
Listen to the best highlights from the podcasts you love and dive into the full episode