Building a $200k MRR bootstrapped maid software for a price sensitive niche - Amar Ghose, ZenMaid
Indie Bites
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Origins of Zen Maid and Overcoming Setbacks
Exploring the inception of Zen Maid in 2013 as a cleaning business turned SaaS tool, including customer acquisition through cold emails and key partnerships. The chapter discusses the strategic shift from targeting professionals to settling on maid services, emphasizing the challenges faced in the industry. It also delves into a major setback with a redesign that caused a significant revenue loss, detailing the decision process and eventual positive outcomes.
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