4min chapter

2Bobs—with David C. Baker and Blair Enns cover image

Selling Should Be Fun or You Aren't Doing It Right

2Bobs—with David C. Baker and Blair Enns

CHAPTER

Do You Have a Passion for What You Do?

"I can't get enough of these people. They're so weird, they're so interesting," he says about his clients. "It's easy to fall in love with business challenges ... But if you don't, if you're not fascinated by the business that you have, that's going to be a problem" He adds: "We're horrible predictors of what we will be passionate about."

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