A Productized Service Roundtable with 5 CEOs (#94)
The Shopify Growth Show
00:00
EnerNinja - Is There Flexibility in Productized Services?
A lot of people that honestly don't have successful productized services get wrong when they're trying to start it. Just because it's a productized service and you can deliver it at scale doesn't mean there's not room for like something slightly different. I actually create a brief for every new customer coming on and share that with their lead editors so that like, hey, we're doing like, yeah, copy editing proof frame, but there's also this other thing, right?
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