Search with Candour - SEO podcast cover image

SEO reporting for SMBs with Riley Hope

Search with Candour - SEO podcast

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Expertise, Authority, and Trustworthiness in SEO

This chapter discusses the importance of establishing expertise, authority, and trustworthiness in SEO. They provide insights on proving expertise and mention a resource called Alayda. They also emphasize the impact of EAT on small businesses.

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