21min chapter

Winning With Shopify cover image

Gymshark's £8m To £200m Growth Adventure (from an SEO & PPC Perspective)!

Winning With Shopify

CHAPTER

Evolving SEO Strategies for Business Growth

This chapter covers the evolution of SEO strategies for driving revenue growth in businesses, focusing on using configurable discount codes and a holistic approach to SEO. It also delves into the challenges of aligning creative and engineering teams, understanding customer personas, utilizing platforms like Pinterest for home renovation ideas, and implementing SEO and marketing efforts strategically for business scaling. Additionally, it explores influencer marketing, algorithm evolution on social media platforms, and the importance of maintaining customer interest through SEO tactics and audience retargeting.

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