Navigating TikTok's Uncertain Future

This chapter examines the evolving landscape of TikTok amidst potential regulatory changes and a 75-day extension on its ban. It discusses the importance of diversifying content platforms and the implications for creators if TikTok were to disappear, while also emphasizing strategies for engagement across various social media. The speaker shares insights on the challenges faced by creators, the dynamics of brand deals, and the necessity for resilience in content creation.