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From Kitchen to Market: The Broth Revolution
This chapter recounts the transformation of a small broth-making business into a thriving online venture, highlighting the growing demand for bone broth and its shift from restaurants to direct sales. The speakers discuss the contrasts between artisanal and commercial broths, emphasizing the importance of quality ingredients and traditional methods. They also explore consumer trends, health benefits, and the evolving landscape of ready-to-go food options, illustrating the complexities of navigating modern food choices.