Retail Reimagined: How Tech is Transforming In-Store Customer Experiences
Rising Stars Podcast
00:00
Enhancing In-Store Customer Experience with Technology
The chapter delves into how retailers are utilizing technology to improve in-store customer experiences by focusing on removing friction points and enhancing convenience. It highlights the importance of interactive experiences, repurposing store spaces, and hosting events to attract customers back to physical stores. The conversation also emphasizes the significance of understanding and prioritizing technology's impact on both customer and store associate experiences.
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