SPS 162: How Are You, Really? - Behind The Scenes Of Writing & Launching My First Book with Jenna Kutcher
Self Publishing School: How To Write A Book That Grows Your Impact, Income, And Business
Identity Foreclosure and Building a Lifestyle Brand
The chapter explores the concept of identity foreclosure and how it relates to career and personal life. It delves into the authors' transition from business-focused to prioritizing family and self-care and how writing a book shifted their personal brand to lifestyle. They discuss the impact on their business, increased speaking opportunities, and the desire to expand beyond their marketing expertise.
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