Sports Geek - A look into the world of Sports Marketing, Sports Business and Digital Marketing cover image

USGA's Ticketing Evolution: Balancing tradition with modern fan demands - Dan McBride, USGA

Sports Geek - A look into the world of Sports Marketing, Sports Business and Digital Marketing

CHAPTER

From Field to Front Office: A Sports Career Journey

This chapter chronicles an individual's transition from competitive soccer to a thriving career in sports business, emphasizing their educational background and insights gained from entry-level roles. It highlights their progression from ticket operations to overseeing analytics for an NHL team, underscoring the increasing significance of data in the sports industry.

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