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Bet On It: A Conversation on Innovation in the Sports Betting Industry

SSAC

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Navigating Integrity in Sports Betting

This chapter discusses the significance of establishing a strong code of conduct in the sports betting industry, focusing on compliance and risk mitigation. It explores the roles of major sports leagues, data dynamics, and the influence of prominent bettors, while also addressing responsible gambling practices. Additionally, it examines the potential impact of tech giants entering the market and the evolving landscape of engagement and regulation.

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