
Labour’s messaging is a mess. Here’s how to fix it.
The Bunker – News without the nonsense
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Labour's Messaging Challenges
This chapter examines the difficulties Labour faces in effectively communicating its policies as it shifts from opposition to governance. It contrasts past successful messaging strategies under Tony Blair and Alastair Campbell with current shortcomings, emphasizing the importance of clear and substantive communication. The discussion highlights the need for Labour to refine its approach to key policies, including state pensions, to regain public trust and credibility.
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