
Thought Sparks with Rita McGrath, Scott Anthony and Paul Cobban
Thought Sparks
 00:00 
The Value of Being an Asian Bank in 2009
Pish Gupta was the new CEO of Standard Chartered Bank in 2009. He saw the value of being an Asian bank, and he put in place a very Asian-centric strategy. Part of that was this concept of Asian service. And so we've very much focused on taking the waiting time out of our customer processes because of the inside of the taxi driver as his first day.
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