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Making-Hyphens-Your-Superpower with Creative Strategist-Creative Director David Levine

Confessions of a Creative Director

CHAPTER

Creative Connections and Inspirations

In this chapter, speakers discuss the influences shaping their creative work in advertising and the arts, emphasizing collaboration with strategists and the importance of audience understanding. They explore how historical knowledge and diverse inspirations enhance creativity, while also reflecting on client dynamics that can either restrict or liberate creative freedom. The conversation highlights the value of balancing personal interests, meditation practices, and embracing failures as essential components of the creative process.

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