Navigating Growth: The Vips Journey

My guest today is Ninni Høver - Head of Product at Vipps MobilePay, the largest mobile wallet in the Nordics.

This conversation is part of my series of talks with more than 20 product leaders in Scandinavia. Make sure you subscribe to my newsletter so you don’t miss out!

This episode is packed with lessons learned from both scaling and going through a large merger.

I don’t know a single Norwegian who doesn’t use Vipps. So how does Ninni's team decide what to build? How do they balance priorities between different markets? What has changed in her leadership style before and after the merger with MobilePay? We cover all of this and so much more:

* How Vipps MobilePay became the Nordics’ #1 mobile wallet

* Leading Product through a merger

* The power of simplicity and other product principles at Vipps MobilePay

* How to navigate different market needs

* Where most PMs and teams need to step up

* How to test and kill a bad idea fast

* And more

This is a public episode. If you would like to discuss this with other subscribers or get access to bonus episodes, visit afonsofranco.substack.com