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21. Getting Practical w/ Julia Carter
Practical Prospecting
How to Brand Your Catalog Ads
When I was at Panda Doc, where we were selling e-signature software. Everybody uses DocuSign. It's pretty much just a given. Like you're kind of assuming that they have an issue anyways. And like if you can't prove it, you might as well just assume it because it makes you seem just a bit more knowledgeable and a bit more custom to them.
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