The Evolution of Sales Techniques

Prospects have adapted, and the "spray and pray" tactics of yesteryears are no longer effective.Yet, outbound sales is far from dead. Instead, it demands a refined, back-to-basics approach emphasizing personalization, authenticity, and genuine human connection. 

Jorge Gamboa, co-founder of Magellan, joined the Predictable Revenue Podcast to unpack the hurdles of modern outbound selling and how old-school techniques are making a powerful resurgence in this high-tech era.

Highlights include: Making Sales Human Again (05:52), Product Market Fit and Company Success (23:24), And more…

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