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#0074 - Howard Podeswa - bring back business analysis

No Nonsense Leadership

CHAPTER

The Product Owner in Scrum

The product owner in Scrum includes what a business analyst does. In practice that's just too much to put on one person, he says. The B&A can work really well with the team if they are good at marketing analysis and customer understanding. But often we're finding that's not the case,. We're also finding we just don't have enough of those product manager types to go around - so we need somebody else.

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