4min chapter

Waveform: The MKBHD Podcast cover image

YouTube Goes all in with Shorts!

Waveform: The MKBHD Podcast

CHAPTER

We Do Use All of the Signals That We Get From Our Users

We use all of those signals. We don't turn off entire topics because one of the things that we also get feedback on is make sure that users aren't being inadvertently put into echo chambers or rabbit holes in a way that could happen. My theory is that there are just so many signals that that little bit of input might not actually make as big of a change as people assume when there are so many other things going into the decision of what to recommend next. I think that's really the most important thing which is across our user base, not only do they have kind of immediate controls over sort of how their personalization is working, but long term is the recommendation algorithm doing what it was

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