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12. How to get Leads WITHOUT Relying on Social Media with Lex Roman
The CEO Wingwoman
Are You Talking About Other Business Owners or Audience Sharing?
I love the business partnerships. You're not just getting one referral from them, you're tapping into their entire audience. There's all kinds of ways that you can partner with folks. Two or three can go a really long way if you're a small business owner. And I think doing those coffee chats with other business owners and getting a sense, do they work with that same audience? Are they as specific as you are in who they work with? Do you have value alignment?"
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