Behind Gym Doors | A Fitness Business Podcast cover image

105: What Makes Your Fitness Studio Prospects Buy? | The GSD Show with Mike Arce

Behind Gym Doors | A Fitness Business Podcast

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What Makes People Buy?

If you look at the patterns of buying behaviour from most of your friends, maybe even yourself, your family members, chances are more people are buying what they want over what they need. For example, bigger t vs, net flicks, amazon prime, huluo accounts. Ah, cars that are more expensive than the ones t they actually needed, cause it made em feel good pulling up with that car. Is it fast food? Is a going out to eat to a certain place that feels better than buying healthy, or cooking, or getting organic food, or clothes, all that stuff? I think the need in this world doesn't matter as much. They're here because it

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