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16min chapter
33. Tracking UX Progress with Metrics (feat. Dr. John Pagonis, UXMC, Qualitative and Quantitative Researcher)
NN/g UX Podcast
Fear of Metrics and Education
This chapter explores the fear of metrics in education and the need for qualitative and quantitative research. It emphasizes the importance of educating people about metrics and the value of storytelling in interpreting data. The chapter also discusses the significance of tying metrics to narratives for a stronger impact.
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Discover
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