The Next 90 Days of Your AI Rollout
Decoding AI for Marketing
Harnessing AI for Marketing Innovation
This chapter explores how companies like Cleveland Clinic and Moderna are successfully integrating AI into their marketing strategies. It emphasizes the importance of empowering teams to experiment with AI tools while addressing challenges like bureaucratic hurdles in larger enterprises. The discussion culminates in actionable insights for marketers to leverage AI for enhancing efficiency, fostering innovation, and maximizing campaign effectiveness.
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