
#165 - Part 2: Weaving showmanship into your sales process (Vin Matano, Sr. Account Executive IC-5 @ Demandbase)
30 Minutes to President's Club | No-Nonsense Sales
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How to Multi-Thread Your Sales Cycle
Marketing and sales are often multi-threaded. How do you make sure that a new stakeholder stays engaged in the deal? One of the things that I like to do is actually we will use gong to make sure I continue to stay multi- threaded. We have resources here at Demandbase that we can share to sales folks. And my call to action will be like, hey, do you want to dive deeper on this specific topic of enabling your reps?
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