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S2 E6: Digging Into Allbirds / Subject Lines That Sell / The Best Kept Secret in E-Commerce

Limited Supply

CHAPTER

All Birds IPO - What's That 20%?

A company called Peterson Venture Partners owned 1.5% of all birds at the IPO. They sold every single share they had and exited their entire position. "I'm sure they're looking back on it thinking, thank God we did that"

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