The Graham Cochrane Show cover image

How to make selling easy (just answer these 3 questions)

The Graham Cochrane Show

00:00

The Power of Naming Your Method

This chapter explores the importance of giving a name to a method or framework when selling a product or service, highlighting how it enhances memorability, creates a visual, and conveys intentionality.

Transcript
Play full episode

The AI-powered Podcast Player

Save insights by tapping your headphones, chat with episodes, discover the best highlights - and more!
App store bannerPlay store banner
Get the app