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#254: Is Your Use of Benchmarks Above Average? with Eric Sandosham

The Analytics Power Hour

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Navigating Benchmark Challenges

This chapter explores the complexities of using external benchmarks in setting internal performance targets, emphasizing the need for context in interpreting metrics. It highlights the potential pitfalls of relying on external figures while addressing fears of goal-setting and the tension between ambitious targets and complacency. The conversation also examines various benchmarking practices in different industries and the implications of demographic variances on decision-making.

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