2023 Full Funnel Strategy: From TikTok to Lifecycle Marketing
LEADING BRANDS® — Wavebreak Podcast
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Wave Break Podcast - What's Working in E-Commerce Right Now?
Dylan: Try to package an offer that gets people into your ecosystem that's under $50 without hurting the brand. If you can get people to give you their email, make a purchase, it's much easier to get them to do a second purchase afterwards. Double down on Sierra and lifecycle. Reinvestigate, retool your TikTok strategy to leverage UGC test hooks.
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