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How Can Companies Win with Personal Branding?

Social Pros Podcast

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Building Your Own Personal Brands

Nearly 60 % of americans said that they would willing to pay more money to receive services from a professional who does not work for a large company, but has an established personal brand. So what i find interesting there is, at some level we think, how can we create better personal brands within the corporation? But then the corporation is also competing against personal brandsw who may serve the same audience, sell the same products and services. And here's what i would say to anyone, create your own internal fencers. You don't need to go find influencers. You knew to build your own influencers.

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