17min chapter

Marketecture: Get Smart. Fast. cover image

Episode 89: Alan Chappel helps put the antitrust trial in perspective

Marketecture: Get Smart. Fast.

CHAPTER

Navigating the Antitrust Trial: A Journalist's Perspective

This chapter offers a deep dive into the challenges faced by journalists covering the high-stakes antitrust trial in the ad tech industry. It explores restrictions in the courtroom, the shift from digital to handwritten notes, and the reluctance of industry professionals to discuss sensitive issues. The conversation reflects on the complex market definitions at play and the broader implications of the trial for advertisers, publishers, and regulatory practices.

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