2min chapter

The Yzzi Research Podcast cover image

A Deep Dive Into Jobs to be Done (ft. Sara Duke)

The Yzzi Research Podcast

CHAPTER

Prioritize Your Job Stories Using the Opportunity Score Survey

One way of prioritizing is through a card sort and you're gonna read each job story to the card sort participants. For those job stories that were rated by participants as not as all satisfied or slightly satisfied meaning they've ranked them in this way, you will then follow up with the importance question. The final scoring criteria might vary from company to company. It might be looking at how big the cost of current solutions for the job are for the user. How fitting is it in solving, does solving this job match with company strategy?

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