A Productized Service Roundtable with 5 CEOs (#94)
The Shopify Growth Show
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Is There a Need for Audience Driven Marketing?
The economics of your business really determine what marketing channels are even viable options for you. If you have a high LTV lifetime value, you can afford to spend much more to acquire a customer. And there's just certain things like going to in-person events or the outbound sales stuff with a full SDR team that can get very expensive.
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