The Tom Ward Show cover image

Lauyrn And Michael Bosstick On How To Succeed In Business And Social Media

The Tom Ward Show

CHAPTER

The Disservice of Influencer Marketing

I just think this word influencer is almost like dismissive. And it's almost reminds me of like a word that men made in the boardroom to like be like, oh, you're cute. You're an influencer. Right? They don't realize that some of these people that go to build platforms are incredible entrepreneurs. I really want to start talking about that and breaking the mold for other people to come into the space and be like, no, I'm a businesswoman.

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