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6min chapter
36. Pitching podcasts with Michelle Glogovac, CEO of MSL Collective
The PR Podcast
Empowering Female Minority Clients in Media Strategies
This chapter highlights the speaker's experience with female minority clients across various sectors, focusing on tailored strategies for effective media pitching. It underscores the importance of understanding clients' unique messages and the need for specificity in content, while also critiquing the pursuit of only high-profile media placements.
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