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Howard Behar: Former Starbucks President Reveals How Starbucks Grew to 15,000 Stores | Leadership E272

Young and Profiting with Hala Taha (Entrepreneurship, Sales, Marketing)

CHAPTER

Initial Expectations and Values

The chapter delves into the initial expectations and aspirations of the Starbucks team, as well as the values and personal backgrounds that influenced their vision for company growth. It emphasizes the importance of serving customers well and building relationships, as well as the belief in the potential of Starbucks shown through a story of exponential growth.

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