Jon Morrow is the founder of Smarter Blogger, one of the world's largest sites for writing and blogging. He's created 7 different courses with 7 figures in sales each.
Episode Topics & Timestamps
00:00 Finding Your Niche
04:03 Jon's story
10:00 Building a Business from Scratch
14:53 Strategies for Launching and Growing Your Brand
20:03 Effective Email Marketing Techniques
23:04 The Journey of Course Creation
25:35 Framework for Information Products
27:58 Structuring Coaching Programs
30:08 Optimizing Course Structure for Success
34:20 Evaluating Course Effectiveness with Scorecards
37:10 Building Credibility and Trust
41:39 Navigating Ethical Marketing Practices
Links Mentioned
https://smartblogger.com/
Great video on Jon's story: How He Made $10M To Pay For Medical Bills
7-figure course scorecard.
Jon's email: jon@smartblogger.com
