How I Built Resilience: Bert and John Jacobs of Life is Good
How I Built This with Guy Raz
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Adapting to Challenges: Business Evolution During COVID-19
This chapter explores how a brand responded to the challenges posed by the COVID-19 pandemic through innovative strategies and operational changes. It highlights the importance of consumer relationships, community support, and the pivot toward a direct-to-print system to meet evolving market demands.
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