11min chapter

Distribution First cover image

How to Nail B2B Content Distribution w/ Ross Simmonds [Podcast Swap]

Distribution First

CHAPTER

Building Personal Brands for Sales Success

This chapter discusses the importance of training salespeople to build personal brands on social media in order to unlock growth and success in high enterprise B2B environments. It explores the skepticism sales professionals may have and suggests starting small by supporting active sales professionals in increasing the quantity and quality of their content.

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