
TikTok vs YouTube with Hank Green
Waveform: The MKBHD Podcast
00:00
Navigating the Advertising Ecosystem of YouTube and TikTok
This chapter explores the dynamic interplay between advertisers and platforms like YouTube and TikTok, focusing on the challenges of audience engagement amid shifting platform strategies. It discusses the competitive landscape, revenue growth, and the need for tailored content strategies that consider platform-specific cultural nuances.
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